Fust
Fustfust.ch
100%AI visibility
Visible, but not fully owned

Fust is showing up, but AI still borrows authority from the open web.

43% of captured citations point to brand-owned domains, so AI still leans on de.wikipedia.org before it trusts Fust directly.

Owned citations

43%

Site readiness

67/100

Trust signals

4/6

Talk to Eminence

Visibility Share %

4 prompts
1FustFU
Fust(You)
7 mentions
100%
2
D
DI
Digitec Galaxus
4 mentions
50%
3
M
ME
MediaMarkt
4 mentions
50%
4Brack.chBR
Brack.ch
2 mentions
25%
5
I
IK
IKEA
2 mentions
25%

Top external source

de.wikipedia.org

1 citations captured

Buyer prompt analysis

How AI answers the prompts that shape buying decisions in this category.

waschmaschine kaufen2,900/mo

Fust appears, but doesn’t own the answer.

Fust is in the answer, but it still shares the shortlist with strong competitor cues.

ChatGPT
Gemini
fust.chCompeting: Nettoshop.ch, MediaMarkt, Digitec Galaxus, Kaufsignal.chAI searched: “Waschmaschine kaufen Schweiz
Für den Kauf einer Waschmaschine in der Schweiz gibt es eine Vielzahl von guten Optionen, die sowohl Online-Shops als auch stationäre Händler umfassen.
waschmaschine wo kaufen2,900/mo

Fust appears, but doesn’t own the answer.

Fust is in the answer, but it still shares the shortlist with strong competitor cues.

ChatGPT
Gemini
de.wikipedia.orgCompeting: Digitec Galaxus, MediaMarkt, Brack.ch, IKEAAI searched: “Waschmaschine kaufen Schweiz MediaMarkt Waschmaschine MediaMarkt Schweiz waschmaschinen
Hier direkte Empfehlungen — gute Shops/Händler in der Schweiz, um eine Waschmaschine zu kaufen (kurz: Pro / Kontra / wann wählen): 1) Galaxus (Digitec Galaxus) — sehr grosses Sortiment, viel...
waschmaschine kaufen günstig170/mo

Fust appears, but doesn’t own the answer.

Fust is present, but the answer still relies on thin or indirect proof.

ChatGPT
Gemini
digitec.chAI searched: “Waschmaschine günstig kaufen Schweiz Händler MediaMarkt Interdiscount Fust Digitec Galaxus Ricardo Tutti
Kurz und direkt — für die Suche „Waschmaschine kaufen günstig“ in der Schweiz würde ich zuerst diese Händler/Angebots‑Kanäle nennen: 1) Digitec / Galaxus — grosse Auswahl, regelmässig Tiefpr...

Where AI gets its proof

43% of citations come from fust.ch. The rest shape the answer without your input.

1fust.chYour domain
3 cites
2de.wikipedia.org
1 cite
3digitec.ch
1 cite
4galaxus.at
1 cite
5nettoshop.ch
1 cite

Authority signals

What AI checks before recommending a brand.

Recommendation share100%

7 of 7 answers

Owned citations43%

3 of 7 from fust.ch

Site readiness67

1 crawlers restricted

Trust signals4/6

Gap: Wikipedia

Blockers

ChatGPT-User blocked
No llms.txt

What to fix first

The shortest path to stronger recommendation share.

1

Create pages AI can remember

Fust is not yet stable AI memory. Add comparison pages, clear category explainers, and reusable trust assets that models can come back to.

2

Add explicit crawler guidance

Right now there is no explicit retrieval guidance for AI crawlers. Add llms.txt plus clearer category and product paths that models can trust and revisit.

3

Make the site easier to trust

The current site-readiness score is 67. Tighten schema, answer formatting, and crawl clarity so AI systems can trust owned pages faster.

7 AI answers captured·4 prompts tested·Observed citations only·Mar 28, 2026

The brand is visible. The opportunity is owning the proof layer.

Turn Fust's current visibility into trusted, brand-owned recommendation share.

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